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Who should you mail to? The right mail list makes a big difference in response rates. Direct Mail works best when your prospects are targeted based on the same demographics as your current customers.
Depending on your business, you will need either a Consumer Mailing List or a Business Mailing List. Mailing lists can be selected with many different demographics. Consumer lists can use marital status, number of children, household income and many more selections. Business lists can use number of years in business, sales volume, number of employees and many other selections.
You can also market to "new movers". A new location—home or office—demands new purchases. From draperies to carpeting, and from banking accounts to telephone lines, new work or living space requires acquisition of new products and services.
Our Direct Mail services can get your information into the hands of the customers you’re looking for. From production to mailing, we can offer you a solution to fit your budget. Plus, our Marketing Writer will work with you to to get the response you’re looking for.
We have the latest technology and equipment to handle jobs big or small. We can use your supplied mailing lists or we can supply you a list that is specifically targeted to your customers. We work with the post office to give you complete worry-free service, delivered on time.
Get all your mailing needs fulfilled right here at Hillview DPM.
Direct Mail touches people every day.
Many people look forward to receiving their daily mail. In fact, 98 percent of consumers
bring in their mail the day it’s delivered, and 77 percent sort through it immediately. In addition
to that kind of exposure, Direct Mail offers these benefits:
Mass advertising (TV, print, radio, etc.) can be expensive and isn’t always an option for
small businesses. But Direct Mail can focus on a smaller group of individuals who are more
likely to respond to your offer, giving you more bang for your buck.
With Direct Mail, you can address your customers by name, speak to them individually, and
appeal to their interests. And when customers feel that you understand their needs, they’re
more likely to respond. In fact, 55 percent of consumers “look forward” to discovering the
mail they receive.
From letters to postcards to brochures, there is a large variety of inexpensive and easy
formats you can use to create your direct mail campaign. You can add impact by including
a special offer or free sample in the envelope.
Direct Mail allows you to physically place your message in your customers’ hands and
encourage interaction. Along with an engaging message, you can make an unforgettable
impression by incorporating elements that actively involve the customer, like stickers, and
Direct Mail is one of the few media channels that gives you the ability to track the success
of your campaign. It’s as simple as counting the inquiries you received or counting the
number of coupons redeemed. By tracking and analyzing your results, you’ll see what’s
working and can make adjustments to future mailings if needed.
You don’t have to be a Direct Mail expert with a big budget to advertise with the mail. With
a computer, some desktop publishing software, and a little know-how, you can create
your own professional-looking Direct Mail piece. With help from a mailhouse you can take
advantage of presorted postage discounts and automation.
In San Jose 408-290-2237
In South County 408-779-6960
Sales — Ext 101
Customer Service — Ext 103
Graphics Dept Ext — 104
5542 Monterey Rd, #207
San Jose, CA 95148
19715 Hale Ave.
Morgan Hill, CA 95037